Last autumn, British newspaper The Guardianreleased its own iPad app. Quite late as one could say, but the developers took their time for a good reason: in my eyes, this is the first truly convincing daily newspaper app created for the iPad.
digital life
newspaper
The iPad version came with a generous testing period that ended early this year, making it possible to really get an overview over a longer span of time. The app’s design is modern, fits the device and does not try to imitate the paper version. Nevertheless, the Guardian’s visual style is maintained by sticking to the well-known colour scheme and font selection. All articles reside on pages side by side, the content itself is scrollable - wonderful!
The simplicity and straightforwardness of the Guardian app is (like its iPhone version before it) going to stand for quite a while as the acme of how these things should be done.
Nils Hörrmann works as author and designer at Büro für Web- und Textgestaltung. Together with his wife Johanna and their son max he lives in Braunschweig, Germany. From web to design, from visual to narrative, this is his digital world.